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Spotify acquires content recommendation startup MightyTV

Spotify acquires content recommendation startup MightyTV

Spotify announced its latest move to expand its marketing and advertising horizons: it has acquired and shut down content recommendation service MightyTV, a startup that (as its name implies) focused on video recommendations, with an app that used a Tinder-style swipe interface to help guide you to TV and film choices compatible with your own tastes. TC